Book Review: Ninety Feet Away by Kent Krause

Book Reviews

On my website I want to bring readers and writers together.  I am dedicating this blog to promoting writing, especially independent authors.  To that end I will read and review books from time to time with the desire let all of my readers find just what they are looking for.  Ninety Feet Away is a book about the team that almost made it – nonetheless a great MLB team.

Ninety Feet Away  by Kent Krause

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I rarely watch baseball, and have not attended a MLB game in 40 years, so I wasn’t certain how this book would strike me.  I was very pleasantly surprised by Kent Krause’s Royals saga.  He has done an amazing amount of research and distillation of facts to present a comprehensive story of their near Cinderella tale.  The title says it all.  They were just that close.

While this book has not turned me into a MLB fanatic, I find that when I watch the Royals now, I relate to the players by name and have a better understanding of the strategy and tactics of the game.  The bare facts of each game presented by Krause become a little tedious (I don’t have a baseball card collection), but as I moved through the season with the Royals, those facts made more and more sense and their importance became clearer.

Different from his novels, Krause has presented a fascinating tale of the team that almost made it.  I have heard, “Whoever remembers the team that came in second . . .”  After reading this marvelous book, I will.

Krause, in this book and his novels, provided detailed insight into team structure and game strategy.  Clearly sports is his love, though, as in All American King, his faith is a major reason for his writing.  With an appendix longer than a book chapter, it can be seen that he did his homework on the team.  He presents information about team history and player statistics that lets you know how each player stacks up against another.

I had no idea that baseball was such an intricate chess match.  Just choosing who will pitch which night of a series, or whether to pitch curve balls to a lefty, could make the difference between a grand slam home run or ending the inning.

I have  a much deeper appreciation for the difficulties involved in coaching and playing in the Major Leagues and will never look at baseball the same again.

Get this book here and enjoy.

Other books by Kent Krause:

Men Among Giants

Behind in the Count

All American King

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As I Walk In Spring

As I Walk in Spring

In Spring the first hints of verdant growth peek out from the underbrush.  Sheltered areas become microcosms of Spring [alushness, as green tendrils reach out from the center pushing to the periphery.  Baby rabbits and squirrels stop to delight in its freshness.  Woody scents waft through the vale from the decaying remains of a downed tree so recently obscured by the last winter storm.  The breeze carries hints of warmth yet there remains a briskness that belies the season.

Overhead numerous birds call and new sounds awaken in the warmer light.  Flashes of color appear and just as quickly disappear as the owner darts across the path.  He takes up another perch to begin his call again.  Among their number, a goldfinch, a wren, robins, blackbirds, chickadees, flickers and woodpeckers.  They have been absent for months and don’t reveal where they have been.  They seem happy to be back and busy with their tasks carrying bits of grass or twigs for their new nests.  Beyond the path lazily drifting above the hazy green trees the red-tail hawk drifts and spirals wherever the wind carries her, an eye ever watchful for prey.  She dips as a sparrow taunts her “Catch me if you can!”


One day just a hint of green decorates the barren branches the next and explosion of green leaves hides the sky from beneath the aging cottonwoods.  The tiny buds progress ceaselessly to miniature leaves.  A multitude of shades of green become evident.  The oaks have a rich emerald hue while the maples are light and airy.  Even the evergreens take on a brighter shade of green, and shake off their winter frost as if new life has been breathed into them.   Here and there the limbs, severed by winter gales litter the earth.  Their browns and tans contrast with the flourishing canopy.  Flashes of sunlight now glazed with an emerald glow light up the path beneath my feet and I know it is spring.

Light spring rain is a welcome occasion.  Spring showers wash clean the air and carry away the winter dust sluicing toward the creek, whose waters will one day journey toward the sea.  The wildlife scurries to find dry spots to wait out the chilling mist as new leaves stretch out for a drink of the life-giving liquid.

Oblivious to the weather, I peer around for a dry spot to wait.  The sweet aroma of plum bushes is enhanced by a fresh breeze.  Muddy pools form as I search for a way to go.  As I smile prepared to move, the flash of lightning and crack of thunder lead me to a different conclusion.  The path and all its wonders will wait until another day.

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Writing Hurdles

Everyone I know, who writes, comes up against challenges that leave them speechless.  The dreaded blank page affects everyone at some point.  Here are a few hurdles I have come up against, add yours in comments.

What should I write about?hurdles

Of course we’ve all heard that one should “write what you know,” but that just narrows the field by a million ideas.  Nevertheless, it helps to think about your strengths.  I’m a physician so  can write about medical topics.  I love to play music, so I can expound about the trombone.  I’m an author and I love to write, so writing about the process of writing is always a possibility.  I want to stay true to the focus of my blog, which is to bring readers and writers together.  This narrows my idea list, at least for this blog.

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A wise person taught me that, if I expect anyone to read my words they have to be meaningful to the reader.  Don’t just throw out your ideas, think about questions your readers may have, then answer them.  It isn’t too difficult to come up with a few potential questions.  Pick the best one and try to answer it.  This starts the “ink” flowing.

Life is busy, I never have time to write.

Many of us “Indie” authors do not write for our livelihood (though we wish we could).  We have a primary, wage-earning job.  We have families with whom we should be spending time.  Exercise should make up a portion of our day and eating and sleeping.  When do we find time to write?  As a physician I often hear that same question about exercise.  “I’m too busy doc.  When can I find time to exercise?”  My answer to authors is the same as to my patients, “schedule” it in.  Make your writing part of your day, not an add-on.  For my patients exercising 30 minutes a day can be life-changing.  Scheduling time for writing every day could change your productivity.  Find the time when your brain is most active and free of “clutter.”  For me that is about 5 to 5:30 AM.  For others it is late at night.  If you can find 30 minutes of dedicated time to write you can fill pages with your thoughts.  Writing then becomes a joy, something to look forward to.

The writing process itself can be a hurdle

Our knowledge of grammar, punctuation, character development, plot development, and many other areas of writing can always be improved.  Knowing our audience and being faithful to the genre we have chosen are critical features of our writing.  Even best-selling authors say they struggle in each of these areas.  Having critical readers and editors can help once a manuscript is finished, but we bear the weight of writing that piece from beginning to end in our own unique style.

Who am I to blog about this?

This hurdle gets into the psyche a bit.  Who is truly an expert in a subject?  For some things I want an expert opinion.  If my patient has a broken bone I want an orthopedic surgeon, not a neurologist, to deal with it.  If you have no idea about a subject, either research it thoroughly or leave it alone.  Your best writing will come from things you already know, but don’t be afraid to step out and work hard on something new.  Just be careful to be as accurate as possible, and if you are expressing an opinion, just say so.


I have met many authors who have started their novels.  I recall several who began their novels years ago and have still never finished.  How many times have you started a novel?  It is easy to get bogged down with details as you go.  If you try to do too much polishing as you write you may find that you never finish.  You probably know how you want the story to end, but sometimes we get bogged down somewhere in the middle.  It is important to have the novel connect all the way through, but let the words flow and “tighten” it up once you are finished.  Constant rewriting, before the masterpiece is finished can lead to dead ends and discouragement. Hurdles accomplished

Just as in a race, if a hurdler hits the hurdle they can continue to run.  It may slow them down, but they are not out.  Keep going, finish, take it in stride and you will accomplish what you started.

This is definitely a short list of common hurdles I have encountered and have discussed with other authors.  I would love to hear from you. Photo Credit

What has been your worst hurdle to writing?  Please feel free to comment and share with other readers.

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Bike Paths and Walking

I am often asked why my novels involve bike paths.  In A Step Ahead of Death the murder victim is found just off the trail as it leads from town.  In Witness in the Window  (Here for Amazon) the novel begins with an attack on the bike path at night and the attacks continue, always on or near the bike path.

I don’t really have an obsession with my community’s bike paths, but I am deeply grateful for the miles of trails and paths developed in Lincoln, Nebraska, where I live.  The trails in Lincoln traverse over 130 miles and connect to softer surface trails that extend to many other communities.  The trails are shared by casual strollers to dedicated bike racers, so there are times when they almost seem congested. 2014-10-30 12.13.14

I was never slothful, but until my mid 40’s I didn’t really do much regular exercise.  A cousin of mine gave me the “slap upside the head” pointing out that I needed to get my act together.  I also thought back to a scout leader I once had, Mac McClannahan, who walked nearly everywhere.  He was a photographer for a local newspaper and I always admired his stamina.  I began walking during my work noon hours and could often get a 30 minute walk in before my afternoon schedule began.  That initial burst helped me to lose 30 pounds and I began to pay more attention to my own fitness.  I continue to walk on bike paths, sidewalks, roads and find this form of exercise to be very satisfying.  I don’t enjoy running and my knees don’t like it either, but walking does not cause me any physical discomfort.

I used to write descriptions of my walks along the paths.  Just for my own enjoyment.  Eventually I began to think about what it might be like to just keep walking.  One day I asked “what would happen if I found a dead body in the ditch?”  This led me to begin my first novel, A Step Ahead of Death.  This was accepted by Comfort Publishing and published in 2011.  It has done well, but I have recently purchased the rights to republish this novel.  I hope to make it available again later in the year.

The idea for the novel Witness in the Window occurred one day when I was walking in my neighborhood on the bike path.  As I walked by a house I saw an older man sitting in the window looking out.  I waved and he waved back.  He became a character in the novel.  I imagined him to be a Korean War veteran, unable to speak for several years.  He is the witness in the window.

Before I began walking I used to see people, from the window of my office, on the path and think, “I should be doing that.”  It just takes a little push sometimes to accomplish great things.  I have walked thousands of miles since I began my “journey” in the year 2000.  I’ve worn out shoes and watched the landscape change, but I can still walk as well and as fast as those first years.  Walking relaxes me.  When I get on the path, my day gets brighter and worries ease away.  Whatever it takes to motivate you to action, do it.  Get started.  Don’t wait or say, “I should have been doing that.”

Bike Path Etiquette and Safety

Despite the health benefits of exercising on bike paths there are some genuine risks involved.  While there are no motor vehicles allowed on bike paths, bicycles whiz by regularly.  Walkers should stay to the right side of the path as often as possible.  Bicyclers, likewise, should give adequate warning to the slower walkers and runners they may pass.

Bikers – please use a warning device such as a simple bell or horn and yell “On your left!” as you slow when approaching a slower path sharer.

Racing down paths shared by walkers and runners can lead to deadly collisions.  Save the racing for wide paths and out of town paths.

And, by all means, wear a helmet for your own sake

Walkers and runners – tune down your headphones and use “situational awareness” watch out for faster moving bicycles.  Listen for approaching bikes and don’t cross roads without looking. Staying to the right will help as well.

Don’t walk the paths alone at night and stick to better lighted sections for safety.

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War Memorials – Washington, D.C.

War Memorials – more than a tourist attraction

One of my favorite places to visit is Washington D.C.  There are many things to see and learn there and it is an easy city to get around in.  I recently had the privilege of being there again and made it a point to stop at several of the war memorials.  Standing in the midst of the columns of the World War II memorial, I contemplate the things I have learned about that conflict.  My grandfather fought in the Battle of the Bulge and was severely wounded, he made it home while his entire platoon perished.    I watched the IMAX documentary about D Day and was, as always, awed by the sacrifices made by so many, not just from the U.S.trudging-through-winter-sm-2

In my latest novel, the characters travel to our nation’s capital and visit the war memorials.  I am moved by the “Wall.”
The Vietnam War memorial.  While I did not know any of the men or women whose names are engraved on that surface, I am from their generation.  I received a draft “lottery” number (number 4).  Had that war continued I might have been involved personally.  It is easy to see the emotions of those who have lost loved ones, as they run their fingers across the names.  The Korean War memorial, however, moves me more than all the others.  Its design is so compelling that one feels as if they are walking with the war-scarred men in the unit portrayed.  Seven-foot tall statues of life-like soldiers are walking on patrol.  In the faces of the statues can be seen the stress of war and the distress of fighting.  This is complemented and multiplied by the polished granite wall bearing the engraved actual faces of many service men and women who we involved in the Korean War.

Most of us know little about the Korean War.  There were few movies and books written.  It was a more obscure conflict, yet it affects us today.  We still keep a strong military presence in South Korea, “just in case.”  We do not trust the leader of North Korea and fear that war could be sparked with little provocation.  At the outset of the war our soldiers had been away from war just long enough to have lost much of the experience from World War II.  They landed in Korea over confident and unprepared for the harshness of the terrain and climate.  The battles were bloody and losses were staggering.  At best the war ended in a stalemate that goes on today.

Korean War veterans don’t get much play in the media.  I hope that, in my portrayal of a tiny piece of the action, I have honored their efforts and their memory.Small Witness Cover JPEG

Witness in the Window is a fiction novel whose main character, Dr. Jack Sharp, is faced with danger as he and his family
are threatened by an old enemy.  Wayne Jackson is a Korean War veteran who lives with his daughter, Teresa.  One night he is sitting in his wheel  chair, staring out the back window of their house.  In the darkness he sees a jogger moving along the bike path.  The figure is attacked by another person, but it is too dark to make out any features.  Suddenly two security lights come on illuminating the scene.  The woman jogger, who was attacked, yanks off his mask.  The man runs away, but not before Wayne sees his face clearly.  Nevertheless, Wayne cannot tell anyone about it.  For some reason he has not spoken in 3 years.

Purchase Witness in the Window:  Here for Kindle     Here for Nook   Also available in paperback on both sites

Get your Smashwords Ebook Here

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UNMASKED a novel by EM Kaplan – Author Interview


UNMASKED – by Independent Author EM Kaplan

Review and Interview

I recently committed to downloading and reading self-published authors with a goal of reviewing their works on Amazon.  I realized that I had been focusing upon well-known authors only.  As an author myself, I reasoned, if I don’t choose independent authors how can I expect other readers to pick up my novels, and read them?

I chose my first novel from my Twitter contacts, and found a wonderful fantasy novel by EM Kaplan, UNMASKED.  I was intrigued by the novel from the beginning and found her style of writing very attractive.  The world in this novel is very close to our world, but just enough different to keep the reader engaged.  EM Kaplan brings her characters to life in the mind of the reader.  UNMASKED contains action and  love interest between the principle characters.  We see fantastical powers displayed by the most unlikely people as well.  I could not predict the ending from the beginning, an important trait of any novel, to me.  Thank you EM Kaplan for your wonderful story.  Check out her website here.

I recently had the opportunity to connect with the author and she graciously agreed to an interview.  I always want to know what makes an author “tick.”  Everyone has a unique story and EM Kaplan’s is a great read.

Q.    How long have you been a writer?

A.    When I was a kid, I wanted to be a bus driver, a ballerina, or a writer. No lie. While each of those career options comes with its own unique brand of mental quirkiness, I am barely tall enough to reach the gas pedal in an import, never mind a bus. I’m too interested in food to wear a tutu. But oddly, I’ve always pretty good at putting words together. So, writing it is.

I remember taking one of those military career assessment tests early in high school and thinking it was a load of baloney. My test results said I needed to be either an architect or a technical writer. At the time, I already wanted to be a novelist, so I loudly poo-pooed the idea, which must have tipped the scales of fate against me. Less than a decade later, I dropped out of architecture school to take my first job as a tech writer in Silicon Valley. I still work as a tech writer to this day, so I try not to mess with fate anymore.

Q.   What prompted you to write a novel?

A.   None of the three books I have out so far is the first novel I wrote. That monstrosity is under lock and key in a vault in my basement. I hope it never sees the light of day. It’s painful to read, endless, and overly layered with symbolism. I wrote it directly after graduating college, when I was unemployed and unhealthy. It’s my Great American Novel before I switched goals to aim for writing a Great American Best-Seller. In my opinion, it’s not consumable. Why did I write it? I think I had to. It was a compulsion.

Later, when I was getting my Master’s in Creative Writing at Arizona, I mainly wrote short fiction because that’s all we had time for to critique in our workshops. Writing short, Carveresque (Raymond Carver style) stories over and over made me want to stretch my legs and go for a longer run, so to speak. I feel like I can hit a better stride in a novel.

Q.   Have you tried the traditional publishing method? If so what was your experience?

A.   I tried for about a decade to get an agent to respond to my query letters. During that time, admittedly, I was distracted by having kids, pets, and all the sleep deprivation, chaos, and lowered I.Q. points that come with the territory. In all those years, I don’t think I ever received a personal response from anyone. Truly depressing and a waste of postage. But since then, self-publishing has really evolved. I count myself lucky to be able to take part in it.

Q.   Do you do all the work yourself or do you have a panel of readers, editors, artists?

A.   I have a lot of support. My husband is JD Kaplan, a contemporary fantasy writer My mother-in-law is editor Esther Kaplan My sister is a graphic designer who did the cover for my book, Unmasked, which was a finalist in a cover competition. I’m also lucky to have a group of friends who are great proofreaders, librarians, and teachers. I try to rotate through them and not to ask the same people to be early readers every time so I don’t wear out my welcome. I did the covers for my mysteries myself, which was fun.

Q.   What is/are the source(s) for your writing ideas?

A.   For The Bride Wore Dead, I had heard a story about a friend of a friend in Arizona. You know how stories go, so I don’t know how much of this actually happened, but this is the kernel, the pivotal scene of that book.

Spoiler alert here. 

One night, as this guy was sleeping, a man broke into the house. Supposedly, it was a man from another city who had been sent to kill him, either for revenge for stealing a woman or money. The usual motivators. The guy jumped out of bed, overpowered, and disarmed the hired killer. They went out into the desert where the guy made the hitman dig his own shallow grave. The guy then shot the hired killer with his own gun and buried him. When it was done, he returned home and went back to bed.

Whether it’s true or not, it’s a pretty good story.

Q.   What are you working on now?

A.   I’m working on the follow-up novel to Unmasked. This book has Mel again, but I have some new characters, too. It’ll be action-packed and take readers to unseen parts of their world. Monsters. Forces of nature. Supernatural talents. And possibly gadgets. Is that crazy enough?

In the summer, I plan to write another Josie Tucker mystery. Earlier, I hinted she might take a BBQ tour of central Texas. But suddenly, I have something else in mind for her first. I’ll have to wait and see what pans out.

Q.   What advice can you give to a burgeoning author about writing and publishing?

A.   Read and write often. Try writing exercises. It’s OK to emulate people or styles that you like until you find your own voice. Find people who write well and listen to their criticism, even if it hits you in the gut. Later, you might find out they were full of baloney, but then it’s just a lesson learned. Just keep trying.

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Be an Author

(Note That I didn’t say “become”)

In my publishing journey I have met many people who say that they “always wanted to be an author.”  The truth is that many of them have already written poems, short stories, and even full length novels.  Is that YOU?

There once was a time when a writer no option but to find an agent, send out hundreds of query letters, grovel at the feet of editors who sent mimeographed rejection letters saying “Sorry . . . but keep on writing.”  It was perceived that, unless you successfully landed a contract you weren’t really an author.  That’s how I started. (see About)

TODAY is a bright new day.  Every one of you who writes can now get your work in front of dozens, hundreds, thousands of readers whom you have never met by publishing the work yourself.  It is the power of the internet  and social media that has opened wide this door.  If you are reading this I have already made my point.

As an author it is still wise, a good idea, necessary to do things right, but there are scores of “how to” articles that can provide tools to succeed.  Self-taught self-publishing isn’t all that bad, though, for a price you can go “professional” too.  What you bring to this is YOUR creativity.  I can’t write your story, but I may want to read it.  If you put it on the web I have that opportunity and you may gain a new follower and friend.

Go dig up the series of poetry you wrote in college – check it for errors and get it out there.  You can fix your website as you go.  You can expand your social media presence day by day.  You are already an author.  Let us read what you have created.

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Support Indie Authors

Do You Support Indie Authors?

It recently occurred to me that I needed to do a better job of supporting independent authors.  I have both traditional and self-published novels under my belt, but by far the most rewarding has been to self-publish.  My conclusion may seem obvious to some, but it has taken time for me to become aware of the dilemma.  I love to read familiar, well-known authors, but they all had a “first” novel.  In today’s world of instant EBook downloads with hundreds of thousands of new books being self-published it will be hard for anyone to attain the status of a best-selling author.  I asked the question, “Why would I expect anyone to buy my book when they can read a novel by a familiar author?”

My answer is that a reader has to be adventurous.  We get comfortable, stuck in ruts.  We like “our” genres.  We say that we “don’t like _____” (fill in Sci-Fi, Fantasy, YA, Romance, Fiction, Non-fiction, etc.).  I have read novels of nearly all of the basic genres that I have liked, so why not occasionally branch out?  In that case why not branch out to unfamiliar authors?

I want readers to try me out.  Read my books.  Get to know my characters.  Some will like my style and others will not.  So be it.  Nevertheless, back to my original question – If I expect others to buy my novels I should be buying theirs.  I need to be more adventurous.  I need to get to know another author’s style and their beloved characters.

I am reading UNMASKED by EM Kaplan (website).  She is an Indie author of this fantasy novel.  I have committed to using my Kindle to support Indie authors and will make every effort to read one book a month this way.  I generally don’t read quickly and only find time to read at night.  Many of you will be able to read even more than one a month.  I will also write a review – good or bad – and let the author know what I really think.  It is the best thing to do.  Be honest and fair.  Few of us have English degrees or know every way to use a comma (I have heard many different opinions about commas).  Our budgets don’t allow for every professional detail, so we need to cut each other a little slack, too.

Commit to reading more first time and independently published authors. Let me, and others in the independent publishing world know of your commitment.  If you are an author let me know about your book.  I will add it to my list and mention you in my blog and tweets.

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Witness in the Window – New Novel

Witness in the Window

A New Novel by Scott McPherson  – Published NOW! Small Witness Cover JPEG

It is my pleasure to announce the completion of the third book in the Jack Sharp Novel series, Witness in the Window.  Witness in the Window, is now available here on  I actually began writing Witness in the Window, almost four years ago.  Every novel is a work which requires loving attention and constant revision until it is just right.  I also want to give each book time to reach the most readers possible.  Now I am able to share my novel with you.

Witness in the Window, is a sequel to my first novel, A Step Ahead of Death.  If you haven’t read this you may want to grab a copy first, but you don’t have to.  Just start the series from this point.  Witness in the Window, begins with a mystery.  Who is attacking women on Lincoln’s bike paths?  The only witness is a Korean War veteran who actually saw the face of the attacker.  But the old man hasn’t spoken in three years.  Dr. Jack Sharp faces a new challenge as Jacques Levant seeks his revenge upon the good doctor for foiling his attempt to profit from his illegally obtained diamond horde.

Witness in the Window, is available in paperback and Ebook formats.  You may purchase the novel here at  Likewise Witness in the Window may be purchased through Barnes and Noble and  Ebook versions in multiple formats will, again, be available at


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Publisher vs Self-Publishing

How do Traditional Publishing and Self-Publishing compare?


Once you have completed your novel or non-fiction book how do you go about getting your thoughts and ideas out to your waiting public?  The book needs a publisher.  When I started the process I didn’t give any thought to the end product or how to publish my novel.  I learned by trial and error, and there have been a lot of errors.  See my blog on publishing for more details.  Here I want to highlight the differences as I have seen them.

  1. Traditional publishers don’t seek you out – you must search high and low to find a publisher interested in your book. If you are totally unknown (as most of us are) you will find it difficult to gain traction.
    1. You must research to find the right kind of publisher (some are genre specific)
    2. You will find many who are not accepting manuscripts.
    3. You may need and agent just to get a toe in the door.
  2. Self-Publishing involves different levels of preparation. You must proof-read and prepare your book, but you need only research the different options of self-publishing companies.
    1. Print-on-demand (POD) publishers
    2. So called “vanity” publishers – pay a high fee to get a few books


  1. Traditional Publishing companies provide you with all the start-up you need. You sign a contract and they provide the services.
    1. Editor
    2. Graphic artist
    3. Format experts
    4. HTML conversion specialists
    5. Marketers (though this is also often their weak point)
    6. Printers
  2. As a self-publisher you must find the experts to assist you if you want a truly professional book. But you can learn to do much of the work yourself.  Self-publishing companies like Createspace and Bookbaby provide you with the tools to do-it-yourself, but also have experts available to hire (for a price).  This allows you to focus on your strong suits.


  1. Traditional publishers put you onto a waiting list for publication. They often work by committee and the process takes a lot of time.  You will find that your novel, over which you slaved for months or years, will now take another one to two years before the public will see it.
  2. Self-Publishing allows you to set the timetable. You could publish TOMORROW (if you think your novel and cover are already perfect).  Another, little known, advantage is that if you find an error after publishing, you may “unpublish” your book, fix the problem, then “republish.”  My first book had errors introduced by the publisher.  Once their initial run of books had been printed, there was no way to fix the errors.


  1. Traditional publishing contracts often pay you a whopping 6-8% royalty. This sounds good when the initial retail price is over twenty dollars, but when did you last buy a paperback novel for $25?  Your friends and family will probably go for that, but the reading public will scorn the price and wait for it to drop.  The publisher has to start high, because they have salaries to pay, printers and distributors to reimburse.  Distributors receive the lion’s share of the royalties and no one makes much from each book sold.
  2. Self-Publishing allows you to earn from about 35% to nearly 100% royalty. This sounds like a no-brainer.  You can set a price that is reasonable.  You are in the driver’s seat and can adjust the price up or down.  There is science to pricing, of course, so it isn’t a bad idea to get advice, nonetheless.  You can research this and develop a strategy.


  1. Marketing is done by the big publishers. They have the deep pockets to pay for advertising campaigns and ads. However, smaller publishing companies usually expect you to come to them with a following already in place.  If you have no online presence, they don’t want you.  It isn’t easy to generate interest in an unknown author (the author’s “Catch-22” – you need a following to generate sales, but you can’t get a following without being published)
  2. As a self-publisher the marketing problem doesn’t go away. You will have to do it yourself, despite the promises of the self-publishing companies.  They have marketing plans, slick packages (pricey) with Facebook ads, and reviews, but you will pay dearly for them.  This has been one of my greatest challenges.  We must blog, tweet, FB, friend, email, etc. to gain customers (just like any other business).

Nevertheless, after making a great case for self-publishing, I don’t know if I would have gone ahead with it had I not been published by a publishing company first.  When I received that first letter from Comfort Publishing that they wanted to publish my novel, it was validation, a recognition that someone else thought enough of my ideas and writing to put their money into publishing my work.  It was deeply satisfying to see my name on the cover of the book knowing that someone else had put it there.

On the other hand, my first royalty check arrived 8 months after publication and I received almost no communication once the book was published.  I can’t afford to buy the book to sell to others (I get a whopping 40% discount) so I can’t make it available from my website.  My publisher did not purchase ads and, at first, did not even produce an Ebook (it was a new innovation).  Once they have your manuscript, they have total control of it for as long as they choose (depending upon your contract).

Needless to say there are a lot of things to consider when choosing to publish your novel.  You and it deserve a great start so think it over carefully.  Post your comments, contact me.  I continue to write and for now will continue to publish books myself.

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