Blogging – Tweeting – Engaging
For about two months I have been bolstering my web-presence by checking out blogs and adding them to FEEDLY. I send blogs to BUFFER and schedule tweets and blogs on HOOTSUITE. I began tweeting and have seen my Twitter following grow nearly 30-fold (not hard when you start with 7). I have subscribed to newsletters about marketing, blogging, and leadership. I’ve downloaded how-to manuals for marketing, blogging, writing, grammar, and typography. I have reviewed a few books. I have been engaged online with people from all over the world.
Where has this “Engagement” led, so far? First – it is fun. Yes, fun. I enjoy seeing so many different websites, approaches to blogging, and different (sometimes wild) ideas about life and living in this world. However, all the time spent getting “out there” has put a real cramp in my writing. Likewise, I haven’t been blogging in my own site regularly.
My theory (not mine really) was that, if I connected with people who are connected to thousands of others, those “thousands” would see my tweets if they got re-tweeted. That has happened and it has led to dozens of new followers every day, but not a huge increase in visits to my website. This also means that I haven’t seen a real change in book sales. My theory may still be valid, but there is more to it than just connecting.
You have to like my content, to trust me that I will provide something good for you to read. You probably have to like fiction, to be interested in my novels. It has to be easy for you to check out my novels and sample them. I asked myself, “Why don’t people always buy books when they get on my site?” Then I answered with a question, “Do I buy a book on every site? Any site?”
The honest truth is that my “to read” pile is fairly tall, so I haven’t bought any books for a while. ANSWER – Spend more time reading and get back to writing more books.
I need to find the right mix of reading/writing/engaging (not to mention my full-time job) that will keep me productive and get the word out about my novels. I will buy some books this month and try to read faster. I’ll let you know how that is going next month.
What are your challenges with Engaging?by